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Tag Archives: eCommerce

Fancy a drop of brandy?

Just had a fascinating morning getting a crash course in brandies. A local business in Bradford on Avon, Brandyclassics, have asked me to look at ways of improving the search engine performance of their current e-Commerce website. They sell vintage single … Continue reading

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Exporting data from Magento

Often when using web applications it’s quicker to export any required data directly from the database using SQL queries. Magento e-Commerce is a very different beast, due to the fact that much of the important data is stored using the … Continue reading

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SEO basics – choosing good urls for higher Google position

Search engines use incredibly complex algorithms to calculate what pages should be returned when you search for a given term. The exact algorithms are closing guarded secrets, but search engine optimisation experts have been able to infer some basics rules … Continue reading

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Enforced discipline when creating Magento Themes

Magento is a beast of an eCommerce platform. It has a rigid set of conventions for the location and name of your theme files. And your theme should never overwrite any of the base installation that Magento creates. So how … Continue reading

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